iGolf is excited to partner with FAIRWAYiQ

Category: Golf Course Management

SAN DIEGO, CA – April 12, 2024 – iGolf is excited to partner with FAIRWAYiQ, Inc., an AI-powered golf course operations platform trusted by more than 900 golf courses, private clubs, resorts, and golf communities worldwide. The partnership brings together iGolf’s global course mapping and geospatial intelligence with FAIRWAYiQ’s real-time tracking, automation, geofencing, pace-of-play management, and in-cart technology to create a more accurate and connected operating environment for golf facilities.

Through the partnership, FAIRWAYiQ will integrate iGolf’s comprehensive GPS course database across its technology platform, providing a detailed mapping foundation for both operational and player-facing applications. With iGolf’s database covering more than 40,000 mapped golf courses across 177 countries, FAIRWAYiQ will have access to detailed hole layouts, green mapping, and geospatial intelligence supporting applications including GPS tracking, geofencing, in-cart distances, course analytics, and other location-aware functionality.

Founded in 2015 by Dave Vanslette and Dr. Lou Riccio, FAIRWAYiQ has developed a digital operating system that gives golf course teams greater visibility into activity across their properties. GPS sensor technology can be deployed across fleet and private carts, maintenance equipment, and handheld devices carried by walkers and caddies, creating a real-time view of movement throughout the course. FAIRWAYiQ’s AI and automation engine uses that locational intelligence to help facilities manage pace of play, protect turf from cart traffic, identify operational issues, and provide course staff with real-time data and alerts.

The technology extends beyond course operations to the golfer experience. FAIRWAYiQ’s in-cart GPS platform provides golfers with course information and distances while supporting functionality including hole flyovers, two-way communication with course staff, food and beverage ordering, and Smart Play Through. Connecting those player-facing experiences with the same operational intelligence used by course staff creates an ecosystem in which facilities can better understand what is happening across the property while simultaneously improving how they communicate and interact with golfers.

“FAIRWAYiQ is a great example of how accurate location intelligence can impact virtually every part of a golf course operation,” said Ryan Kimberling, Vice President of Sales & Strategy at iGolf. “Their platform goes well beyond displaying a GPS distance—it uses location to help facilities understand pace of play, manage their fleets, protect their golf courses, communicate with players, and make better operational decisions in real time. We’re excited to combine that technology with iGolf’s mapping infrastructure and provide a highly accurate geospatial foundation across the FAIRWAYiQ ecosystem.”

The partnership reflects a shared commitment to helping golf facilities use data more effectively. Combining iGolf’s decades of course mapping expertise with FAIRWAYiQ’s AI, automation, and real-time operational technology provides facilities with a powerful foundation for improving efficiency, protecting valuable course assets, and delivering a more connected experience to golfers.

About iGolf

iGolf is a global golf technology company specializing in golf course mapping, GPS content, geospatial intelligence, and virtual golf solutions. With more than 20 years of mapping expertise, iGolf licenses data for over 40,000 golf courses across 177 countries, powering products from more than 100 partners worldwide. Each year, more than 30 million rounds of golf are played using iGolf-powered GPS and course intelligence. The company’s technology portfolio also supports launch monitors, virtual golf, golf carts, laser rangefinders, mobile applications, and other connected golf experiences.

About FAIRWAYiQ

FAIRWAYiQ, Inc. is a Waltham, Massachusetts-based golf technology company founded in 2015 by Dave Vanslette and Dr. Lou Riccio. Its AI-powered platform serves as a digital operating system for golf facilities, combining GPS sensor technology, real-time location intelligence, geofencing, and automation to help manage pace of play, protect turf, improve fleet visibility, enhance the golfer experience, and provide actionable operational information to course staff. Trusted by more than 900 golf properties worldwide, FAIRWAYiQ serves private clubs, public courses, resorts, and golf communities with technology designed to create smarter and more connected golf course operations.